Content Marketing

Content Marketing

From Ruff Idea

A comprehensive content marketing strategy is a sure fire way to up your seo game. Clever content creation is now a widely recognised technique to help increase rankings, website traffic and leads. Getting your content mix right is important and can include blog posts, videos, articles, images, e-books, newsletters with interesting and appropriate copy.

Content marketing revolves around creating, publishing and sharing content with your existing and prospective audience. The objective being to attract new clients. Social media networks are the vehicle of choice when distributing your content, along with video platforms and a well structured email campaign.

Content marketing is the newest form of search engine optimisation and, when done well, can have a dramatic effect on inbound enquiries”

Why Does Content Marketing Matter?

We are in new era of marketing and advertising. Less and less people are using traditional media, such as flicking through a phone book or the classified ads. Technology is such that we can even fast forward through TV ads. The new buying generation are hungry for great content and personal engagement. Your posts, tweets, blogs, and site pages are your ads of the future. Great content will keep your customers engaged with and loyal to your brand. We must think about engaging and having conversations with customers before they make the decision to purchase, this is where great content marketing plays it’s part.

A content marketing agency with all the angles covered.

Why bother shouting from the rooftops when your digital voice can be so much louder?

Some of our content creation and marketing services

Blog Posts

Expertly researched and written. Targeting both your keywords and your target audience.


The most engaged content on social media. Help with raw video, animated video and full production corporate films.


An evergreen piece of marketing to help you deliver value and attract new enquiries.

Social Content

Not sure what to post? When to post? Who your posts should be directed at? Social content needs to deliver ROI.

Press Releases

Creating and distributing news across the web to generate interest and increase your visibility.

YouTube Channels

Get your company YouTube channel up and running. Build your subscribers and increase your prospects.

"There shouldn't be any debate as to whether you should use SEO or Content Marketing. The sum of these two critical disciplines WILL deliver greater success if they are allowed to work together"


We curate, create and publish fresh and engaging content across multiple formats. Content that drives loyalty, consistent traffic and client actions.


Your business is like no other.
We expect that.

Our initial meetings will be some of the most important. We will be looking to dig deep and understand your stories. We're even prepared to get our hands dirty and come and work with you to see what makes your operation tick.

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